Ken Perry on Building Strategy

Ken Perry explores how to effectively build and implement business strategy, especially within the unpredictable mortgage industry, in this micro-episode of Lessons From Last Time. Drawing on over 20 years of experience, Ken emphasizes the importance of long-term thinking, surrounding yourself with diverse and ethical perspectives, and grounding decisions in data rather than emotion. Learn practical steps such as identifying weaknesses, analyzing the competition, and executing focused plans. Ken encourages planning for success, leveraging AI, and continuously refining strategy through regular review and collaboration.